YouTube Originals
YouTube Originals
Developed and launched YouTube's first-ever premium offering of original feature films, hour-long dramas and half-hour comedies.
YTO paired top creators with TV-level budgets and experienced producers and storytellers and featured innovative streaming series from hit filmmakers, like Ryan Hansen Solves Crimes on Television and Blumhouse’s 12 Deadly Days.
Step Up: High Water | OFFICIAL TRAILER
Our first hour-long series for wider audiences – the dance drama STEP UP: HIGH WATER, from Lionsgate Television, and UCP's YA superhero thriller IMPULSE, created by Doug Liman – were critical and audience hits for YouTube.
IMPULSE Teaser (Doug Liman / UCP)
Final contribution: bringing in the pitch for COBRA KAI, which YouTube subsequently won in bidding against competitors like Amazon, Netflix, and AMC.